New Plans As ASSOULINE soon to be purchased by Northrup

ASSOULINE is a premier publishing house founded in Paris and head quartered in New York, it is known as the most luxury book publisher and has around two million members, we aim to attract new members, customers and readers, below we outline some of the plans for the brand.

New Location, London

Maison ASSOULINE the home of ASSOULINE in London will be extended and a new location in The City of London or Oxford Street will be purchased, more than likely as the retailer of a newly developed Northrup owned commercial building.

This will allow the brand to be seen by more tourists and locals alike, the new store will showcase all 1.700 titles.

There will also be a new larger Swans Bar in the new location serving drinks and cocktails to customers and allowing them to sit and relax in a typically curated ASSOULINE interior space.

ASSOULINE named Swan’s Bar after their own publication, Swans, Legends of Society’’ which highlights the glamorous, high society women of the 1950s and 60s who were close confidants of writer Truman Capote.

Novels

ASSOULINE will also publish, novels, novella’s, short stories, biographies, poems and non - fiction, these books will as per the standard ASSOULINE is known by, be high quality and made using the finest materials.

The new book range will be sold via ASSOULINE and also available at Waterstone’s, Barnes & Noble and other book retailers around the world.

Examples of biographies are Obama, Queen Rania, Marylin Monroe, Lord Jacob Rothschild, Cary Grant etc.

Classical Titles

We also to publish a small number of classical books, such as The Lion, The Witch And The Wardrobe, Peter Pan, Anne of Green Gables etc.

We also plan to commission new authors and publish new children’s book which will inspire and instil a love of the serene and a fostering of imagination

New Book Subjects

ASSOULINE will also venture into new book subjects such as Philosophy and Religion, Science & Nature, Business and Economics and Cookbooks.

Assouline App / Online

There will also be a new ASSOULINE app, which can be accessed online or via the app, which will allow members to access all 1.700 titles from the catalogue to read online, as part of the app there will be a social media element, where profiles can be made and members message one another, in app, this will allow ASSOULINE to communicate directly with members in an easy way.

I-MAGAZINE

I-MAGAZINE will be republished by ASSOULINE, it is a very popular magazine and is now very well known, the new magazine will focus on business culture and lifestyle, in order to publish the magazine we will purchase London based contract publishers SHOW MEDIA.

I-MAGAZINE will have the best editorial team available drawn from the worlds of business, culture, lifestyle, travel and the arts.

Hatchards

Once ASSOULINE is acquired plans are already motion for the purchase of Hatchards, Hatchards, located at 187 Piccadilly, is the oldest bookshop in the United Kingdom, established by John Hatchard in 1797. Since its inception, it has served as a premier literary hub, maintaining a reputation for attracting high-profile authors and holding prestigious Royal Warrants.